About Us

Based in Jan Juc on Victoria's Surf Coast, we create artistic apparel and products that capture the wild spirit of our coastline. Our designs celebrate the joy of surfing and honor the ocean, marine life, and wildlife. On our journey we aim to produce items that are not only artistic but built to last.

We are committed to partnering with printers, manufacturers, and suppliers who prioritise ethical and environmentally conscious practices. From compostable mailbags to solar powered printing facilities, we are exploring innovative ways to adopt sustainable practices. As a brand, we are dedicated to being mindful of our impact on the planet.

Our goal is also to support and promote other like minded artists and creatives. As coastal inhabitants we want to support the community that supports us. We look forward to the opportunities that the future may bring.

We are just getting started and hope you join us on this ride.